Top Health and Fitness Apps on Android in New Zealand: Q4 2023

In Q4 2023, the top health and fitness apps on Android in New Zealand showed varied performance trends across downloads, revenue, and active users. Here’s a detailed look at the data, sourced from Sensor Tower.

Fitbit experienced fluctuations in weekly revenue, peaking at around $4.8K in the last week of December. Weekly downloads saw a significant spike to 2K during mid-December, while active users increased from approximately 25.2K at the start of the quarter to 27K by the end.

MyFitnessPal: Calorie Counter showed a stable revenue stream, reaching up to $4.1K in late October. Downloads peaked at 950 in early November but dipped to around 317 in mid-December. Active users saw a decline from 11.6K to 9.6K over the quarter.

Strava: Run, Bike, Hike maintained a steady revenue, with a peak of $3.9K in the final week of December. Downloads showed a consistent trend, peaking at 840 in late October. Active users hovered around 18.7K at the start and ended slightly lower at 18.1K.

Flo Period & Pregnancy Tracker saw its revenue reach a high of $3.7K in mid-November. Downloads peaked at 719 in mid-October but dropped to 291 by mid-December. Active users fluctuated but ended the quarter with approximately 22K.

Headspace: Meditation & Sleep had stable revenue, peaking at $2.1K in late October. Downloads were highest in early October at 297 but decreased to 90 by the end of December. Active users started at 1.8K and dropped to 1.3K by the end of the quarter.

For more detailed insights into the performance of these applications, visit Sensor Tower.